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Welcome to Pauwerful Strategy 

Pauwerful Strategy LLC: Driving Impactful Marketing & Innovation

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Founded on the principles of impactful marketing, Pauwerful Strategy LLC is a renowned Bilingual (English and Spanish) Full-Service Boutique Agency with a significant presence in New York City, the Caribbean, Miami, and Orlando, Florida. Our diverse portfolio spans global collaborations and the successful management of multinational teams across more than 20 countries, giving us deep insights into a wide range of cultures and markets.

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Led by Paulette Hernandez, a visionary marketing professional with over two decades of experience, Pauwerful Strategy combines strategic acumen, creative excellence, and data-driven methodologies to deliver exceptional results consistently.

Collaborations with tech giants and leading corporations back our reputation as a pioneering force in the marketing industry. Most notably, we partnered with Google to help refine their cutting-edge AI tool, Bard (now called Gemini). Our expert team worked alongside Google's developers during an intensive two-month project, providing invaluable insights to optimize Bard’s functionalities. This partnership highlighted our commitment to advancing technology through strategic innovation.

Empowering Cultural Relevance 

Our agency's impact extends far beyond technological collaborations. Pauwerful Strategy LLC played an integral role in revolutionizing user experiences by working closely with Apple to enhance facial recognition technology for their Hispanic market. In addition, we partnered with industry leaders such as PayPal and Citi Bank, providing comprehensive feedback and recommendations for optimizing their customer service chatbot. These collaborations highlight our multifaceted approach to innovation and our dedication to making technology accessible and effective for diverse demographics.  

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Recognizing the influence of social media, Pauwerful Strategy LLC has been at the forefront of optimizing user experiences on major platforms. Our collaboration with Facebook saw us enhancing the usability of the Portal Device for the Hispanic audience, incorporating seamless Spanish commands that resonate with this demographic. Furthermore, we leveraged our expertise to strategically place ads on Spotify’s dynamic platform, maximizing engagement and brand visibility. Our proficiency in tailoring strategies for specific platforms underscores our commitment to delivering impactful results in a rapidly evolving digital landscape.  

 

Our Services


At Pauwerful Strategy LLC, we offer comprehensive services designed to help your business thrive in today’s competitive landscape. Our expertise spans across multiple areas of marketing, design, and digital solutions, including:

 

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  • Brand Identity Design: Crafting unique and impactful brand identities that resonate with your audience.

  • Social Media Marketing: Building and managing social media strategies that boost engagement and visibility.

  • Influencer Marketing: Connecting your brand with the right influencers to drive credibility and growth.

  • Email Marketing Management: Proud Partners of Constant Contact, we help you develop effective email marketing campaigns.

  • Content Marketing: Creating compelling content that strengthens your brand’s presence across platforms.

  • Business and Marketing Proposals: Specializing in SBA proposals and custom marketing proposals for businesses.

  • Web Development: Expert development on platforms like Squarespace, Shopify, and Wix to create user-friendly websites.

  • Experiential Marketing: Designing immersive brand experiences to connect with your audience on a deeper level.

  • Digital Media Buying: Optimizing digital ad placements for maximum impact and ROI.

  • Packaging Design: Creating visually stunning and functional packaging that enhances your product’s appeal.

  • SEO & PPC Services: Driving traffic and conversions through effective Search Engine Optimization and Pay-Per-Click advertising.

  • Space Design: Crafting innovative designs for events, offices, trade shows, and more.

  • Event Production and Management: Planning and executing seamless events that leave a lasting impression.

  • Public Relations: Offering a range of PR services, including Strategic Communications, Media Relations, Community Relations, Crisis Management, and Online & Social Media Communications.

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How We Help You Succeed


Our team is dedicated to delivering high-quality services tailored to your business needs, ensuring that your brand stands out and achieves measurable success. Schedule a Free Exploratory Call Today!

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Elevating Engagement on Social Platforms

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